- Content Happy Hour: Five bite-sized news items that may feed your career goals - Career advancement can be like eating a chocolate bunny: a nibble here and there, and soon you see real progress. This week’s news digest covers five recent items that may help you get ahead. Read a primer on protecting work from the Heartbleed exploit and a list of what hiring managers look for in content […]
- Kissing your LinkedIn Services and Products tabs good-bye - Are you prepared for next week? Taxes are due in the United States on Tuesday—and the day before that, LinkedIn will remove every company’s Product and Services tabs the social platform hosts. This week’s news digest looks at this inevitable content purge, and tells how you might migrate critical information to the new LinkedIn Showcase […]
- 3 Key Concepts to Master for Effective B2B Content - Looking to improve the ways you can deliver the right content at the right time? Take a look at my recent guest article for the Content Marketing Institute: 3 Key Concepts to Master for Effective B2B Content. You’ll learn when to provide specific kinds of content to get the most out of leads—and how to […]
- Are you ready for these 5 social changes? - Sometimes you have to roll with the punches. This week’s news digest gives you a heads-up on changes that could impact you soon. We cover a big shift in LinkedIn that could affect your company’s presence, reasons to cut your Facebook hashtag count, ways to boost your reach on Instagram, the speed in which Google […]
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