Vice President and Editorial Director
Debra McDonald oversees TDA's editorial services and directs high-tech B2B content engagements. As an award-winning editorial leader and digital content strategist, Debra leverages an exceptional blend of journalism and content marketing expertise that spans B2B branding, marketing communications, product marketing, field enablement, and technology evangelism. Her keen insights into competitive differentiators and persona-based messaging spark thought-leadership narratives that hit home with target audiences, and unify experiences across different digital and print touch points. Before joining the agency, Debra was a managing editor and staff contributor on numerous business technology publications at Ziff Davis Media. She holds a BA in Classics from Wilson College and is a member of Phi Beta Kappa.