Making appearances matter

Get ready to gussy up what you do and make the right impression, thanks to tips in this week’s content marketing digest. You’ll read why dressing up for that big presentation helps audiences appreciate your content more, and why professionalism is critical for mastering the

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Tips for growing influence

Before you sign off for the long weekend, take a peek at news that examines widening your influence in the weeks ahead. Our news digest may help you do a better job of attracting B2B buyers. Understand the importance of Google expanding search functionality to

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Sidestepping slippery situations

When you’ve got all the right moves, you can handle tricky situations with aplomb. This week’s digest looks at ways for marketers to negotiate difficult situations with grace. See 11 content mishaps to avoid, and learn how a simple step can prevent awkward tweets. You’ll

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Eyes wide open for opportunity

How about a Friday pick-me-up that confirms the power of your content marketing programs? This week’s brisk news digest explores the successful blend of tactics that are energizing a mattress brand’s marketing efforts and boosting LinkedIn’s fortunes. Learn four ways to invigorate those tired listicles

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