More ways to get noticed

Content doesn’t go viral on its own. This week’s news digest looks at tips for addressing the perennial problem of getting content read, viewed, heard, and shared. You’ll read about a LinkedIn tool designed to encourage others to share the content your team creates, as

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Surfacing the right audiences

Are you using the right tactics to see and connect with prospects? In this week’s news digest, learn how Millennial, Gen X, and Baby Boomer B2B buyers engage with vendors in very different ways—and how to effectively appeal to each generation. You’ll also discover the

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Sprucing up the skills

Spring is (finally) here, which means this is the perfect time to do some sprucing up. In this week’s tidy little content digest, learn how to freshen up your social media skills with two new training tools from Facebook. You’ll also discover the most effective

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Winning big with current customers

Want to improve customer retention and boost repeat sales? In this week’s March Madness–themed content digest, find out how to turn current clients into super fans of your business with outgoing content. You’ll also learn how millennials are changing the game of B2B buying, which

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