Standing out on YouTube

How do you compete with the 100 hours of video YouTube says is uploaded to the site every minute? This week’s news digest looks at getting audiences to actually watch business videos—instead of being distracted by Justin Bieber, funny animals, sports clips, and the items

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Is the future of marketing wearable?

From Google Glass and smart watches to virtual reality headsets and smart shoes, wearable tech just might become the next content delivery channel. Watch our recap of the recent Wearables DevCon in San Francisco, where we talked to exhibitors about technology that may adorn your

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May 8 webinar: 5 Crucial Content Steps in the Buyer’s Journey that Matter

Does your content guide buyers from awareness to repeat business? Join me for a free webinar on May 8, 2014 as I explain why many organizations underachieve because their content is not tailored to specific sales cycle stages. “5 Crucial Content Steps in the Buyer’s Journey that

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Winning the race for audience attention

With the pace of business today, it can be easy to forget that content marketing is a long-distance run, not a sprint. To compete, you need a steady, sure pace to turn customer conversations into sales conversions. Get set with an infographic that builds your

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