See what makes B2B social content effective [VIDEO]

When is a megaphone also a funnel? Watch TDA Group President Paul Gustafson explain best practices for generating more business prospects in this video: The Anatomy of B2B Social Content. In under two minutes, you’ll learn how thought leadership drives compelling social content through multiple

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Happy holidays from TDA [VIDEO]

If you haven’t viewed it already, do take a moment to watch our 2013 holiday video. We think it captures our best wishes for TDA Group clients, partners, and vendors this holiday season. Regardless of whether your focus has been on thought leadership, audience growth,

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7 content marketing gifts the whole team can enjoy

The holidays are officially upon us, and there’s plenty of cheer to go around—in the form of great ideas for marketers. This week, you’ll find a gift under the tree for everyone on your team. Put on your favorite Bing Crosby tune and read on.

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What’s so scary about Friday the 13th?

Friday the 13th? Bah. We think preparation and observation ward off bad luck and exasperation. This week’s edition of our news digest features stories that may turn perceived bad luck into good fortune. You’ll find news about metrics that should really drive marketing efforts, the

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