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Searching the globe for effective tactics

In this week’s travelogue for high-tech marketers, you’ll discover which social media platforms appeal to regional palates around the globe, visit the mysterious kingdom of Google content search rankings, and see why video is the international language of loving your target audiences. After getting shrewd

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Picking the right venues for content and brunch

Where do you find the right spot for that Mother’s Day brunch this Sunday? Don’t look at us — we’re scrambling, too. But we have selected content marketing news tidbits that can help your prospects and customers feel special before you run out to make

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Watching video blossom

Blossoms in the month of May aren’t confined to your flower bed — take a look at how video is flowering for content marketers in this edition of our weekly news digest. You’ll also find a piece about four ways to measure content marketing ROI,

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Who’s minding the social desk?

Feeling a little parched? Explaining the need to establish a dedicated social desk can make a content marketer thirsty. They have to deal with more feeds, interaction, curation, and metrics that must be integrated into the marketing mix – and handled by people who understand

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