With IBM’s biggest annual events fast approaching, one IBM team needed to give infrastructure-focused Business Partners an easy way to find the most relevant activities for their companies. On a short timeline, TDA created an interactive guide that allows users to quickly navigate to key
TDA produced an interactive smart paper that integrates key messaging from CenturyLink and Microsoft to promote the companies’ joint cloud-based disaster recovery (DR) services. Blending stock photography and iconography, the smart paper also incorporates interactive navigation, expanding sections, and social media buttons to create an
Healthcare consulting firm Surgical Directions wanted colorful, engaging, and mobile-friendly assets for exploring two key service offerings. TDA created interactive infographics that use icons, motion graphics, and drop-down content boxes to give prospects a fun, easy way to learn more about services—from any device.
This smart paper, developed for the IBM Watson Marketing team, presents the benefits of using good analytics to maximize every customer touchpoint. It tells the story with graphics as well as text, and uses the full advantage of the digital format to make navigation and