IBM transformation datagram

This datagram, which combines a vibrant illustration with a single, strong metric, was designed to quickly capture the attention of social media users and drive them to register for an IBM white paper download.

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IBM PureData datagrams

This series of four datagrams brings together intriguing illustrated images, pops of color, compelling metrics, and concise, clear messaging. Together, the datagrams create a coordinated campaign that can be used in social media and elsewhere to drive the audience to an IBM white paper.

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IBM Spectrum Computing

Using fun graphics and attention-getting questions aimed at IT professionals, these datagrams are designed to create interest in a new generation of IBM software-defined infrastructure.

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IBM Mobile Development Datagrams

Designed to attract the attention of mobile developers, these TDA-designed datagrams use entertaining social graphics to illustrate the IBM research project, “Star qualities: What it takes for mobile development projects to succeed.”

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