IBM social tiles

Animated GIFs can be an effective way to capture your audience’s attention—and those GIFs don’t even have to include cats. Created for IBM, these animated GIF social tiles combine beautiful photography with a simple, straightforward message that works in tandem with social media posts to

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IBM transformation datagram

This datagram, which combines a vibrant illustration with a single, strong metric, was designed to quickly capture the attention of social media users and drive them to register for an IBM white paper download.

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IBM PureData datagrams

This series of four datagrams brings together intriguing illustrated images, pops of color, compelling metrics, and concise, clear messaging. Together, the datagrams create a coordinated campaign that can be used in social media and elsewhere to drive the audience to an IBM white paper.

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IBM Mobile Development Datagrams

Designed to attract the attention of mobile developers, these TDA-designed datagrams use entertaining social graphics to illustrate the IBM research project, “Star qualities: What it takes for mobile development projects to succeed.”

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