Standing out from the crowd

Differentiation makes all the difference in tech marketing. See how you can shine a light on your offerings in this week’s content marketing digest. We’ve illuminated the way to stories covering effective social media outreach and best practices for improving the impact of visual content.

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A few tips for keeping content resolutions

OK, the party’s over. It’s a new year, and that means new content marketing resolutions. Relax. This week’s content marketing digest examines ways to move the needle on metrics that matter most. Learn why viewers are tuning out of your video content, and get insight

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Happy New Year! Instructions for Mixing a Heady Content Cocktail [VIDEO]

We’re wrapping up 2014 and looking ahead to the upcoming year. And what better way to kick off 2015 than with a potent content cocktail? Watch TDA President Paul Gustafson explain how to mix the concoction in this video. You’ll see how seemingly unrelated ingredients

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TDA Holiday Gift Guide for Year-Round B2B Content [VIDEO]

What lasts longer than a holiday fruitcake and is far more satisfying? We’re sure it’s content. Watch our holiday greeting video, which includes a rundown on the content items to add to your wish list—or give to marketers who have been exceptionally good. Unlike fruitcake,

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