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Back-to-school time for mobile and social marketers

As students head back to school across the U.S., many content marketers could learn something new about delivering effective content across mobile and social platforms. In this back-to-school content digest, learn what honeybees can teach marketers, and pick up three tips for being more personable

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Keeping marketing fresh in the dog days of summer

As temperatures rise and thoughts turn to vacation getaways, you need ways to keep your marketing efforts from going to the dogs. This week’s news digest explores ideas for helping your content marketing stay vibrant and fresh this summer and beyond. Learn why blogs, images,

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Understanding the Art of the Customer SME Interview

If you’ve caught any of the recent NBA or NHL playoffs, you may have noticed the importance of momentum in these contests. At the professional level, all of the players have talent, but just a few key plays can swing momentum from one

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Ducking asteroids and marketing near-misses

Raise your glass to avoiding marketing near-misses and a happy planetary close call. Earth will just miss getting pummeled by Asteroid 1998 QE2 this Friday afternoon, while we’ve scoured the content marketing galaxy for items about hitting target audiences. In this week’s edition of our

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