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Content Happy Hour: How do you prepare for the holidays when the web doesn’t hibernate?

You’re taking time off soon. The web won’t be. Not to worry: here are some gift-wrapped hints for last-minute campaigns in this week’s news digest—as well as tips and trends that will help you stay current with the latest digital marketing developments. This way you’ll

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Dodging spooky challenges

Content marketing can appear downright scary this time of year. Halloween signals a frantic race toward meeting end-of-year objectives, frenzied efforts to use or find budgets, and the chilling pressure to plan for next year. Besides, what the heck will you wear to the office

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5 practical ideas for bread-and-butter marketing

This week, we’re looking at tactical, day-to-day content marketing. You know: the bread and butter of audience building, lead generation, and repeat business—not to mention overall operational efficiency. Find content attributes execs find compelling, see how fast mobile users open promo emails, and new ways

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Whoa! What a groovy week for content!

In today’s digest, dig the top B2B content marketing trends of 2013, get down with 50 awesome content marketing stats, and learn insider tips for far out e-mail campaigns. Yes, 44 years ago this week, half a million very social people gathered for three days

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