Joining the mobile video party

Want to be the life of the marketing party? Mix mobile with video. Discover how smartphones and tablets are transforming video viewing habits in this week’s edition of our content marketing news digest. You’ll also find stories about a new YouTube viewer analytics tool, measuring

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5 ways to build new relationships

Sometimes it’s important to take the initiative in the world of business-relationship building. This week’s digest explores strategies professionals can use to create meaningful connections across the globe. You’ll learn how to take advantage of LinkedIn’s redesigned app profiles, discover why asset management is the

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5 practical ideas for bread-and-butter marketing

This week, we’re looking at tactical, day-to-day content marketing. You know: the bread and butter of audience building, lead generation, and repeat business—not to mention overall operational efficiency. Find content attributes execs find compelling, see how fast mobile users open promo emails, and new ways

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Reassuring content marketing news items for Friday the 13th

Bad luck due to an arbitrary calendar date? Nonsense. Things look pretty sunny for savvy content marketers this Friday the 13th. This week’s TDA Content Happy Hour provides expert insight on items to consider for midyear reviews, more stats to support increased mobile marketing budgets,

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