7 social developments more likely to affect you than the Twitter IPO

Stop reading yet another Twitter IPO story already. This edition of our weekly news digest looks at seven recent social media developments far more likely to affect the way content marketers work. Find social strategy benchmarking resources, the latest on using Google+ to understand YouTube

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Will your November be a turkey?

November: Family, friends, football—and well, flailing. While it’s often the busiest month of the year for content marketers, it can also be a time when content marketers paradoxically become less effective. Read this week’s news digest to see what pitfalls to avoid so that November

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Harvest time for mobile and social marketing

As farmers harvest crops this autumn, marketing professionals should focus on bringing in the bounty from mobile platforms and social networking sites. This week, learn which top brands have optimized sites for mobile and see how Twitter is working to support more mobile users. Discover

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Prepping for the mid-quarter review

Students are cramming for midterms and you, dear content marketer, are presumably assessing mid-quarter results. Consider this week’s content marketing digest as a study aid for your analysis of what’s working and what needs to be improved. Our notes this week cover B2B marketing benchmarks,

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