Make short work out of long days

Never mind what the almanac says about today—June 21—being the longest day of the year. For content marketers, just about every day is long. This week’s news digest illuminates ways to get more results with less effort and expense. Read up on these solstice tips

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Ducking asteroids and marketing near-misses

Raise your glass to avoiding marketing near-misses and a happy planetary close call. Earth will just miss getting pummeled by Asteroid 1998 QE2 this Friday afternoon, while we’ve scoured the content marketing galaxy for items about hitting target audiences. In this week’s edition of our

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Get the Most Out of Video

There is no better medium to deliver an emotional impact than video. Anyone who has ever cried while watching a movie knows exactly what I’m talking about. But doing video for the sake of doing video – or implementing any tactic for the sake of

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Searching the globe for effective tactics

In this week’s travelogue for high-tech marketers, you’ll discover which social media platforms appeal to regional palates around the globe, visit the mysterious kingdom of Google content search rankings, and see why video is the international language of loving your target audiences. After getting shrewd

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